The Strategy & Consulting Global Network Song Practice| Marketing Transformation| Generative AI Consultant

Join our team of Strategy & Consulting Global Network Song who solve customer facing challenges at clients spanning sales, service and marketing to accelerate business change.

Practice: Strategy & Consulting Global Network Song | Areas of Work: Generative AI for Marketing | Level: Consultant| Location: Gurgaon, Bangalore, Mumbai | Years of Exp:  4-8 years

Explore an Exciting Career at Accenture

Do you enjoy working on transformation strategies for global clients?

Are you eager to be part of a team that pushes the boundaries of what's possible and explores uncharted territories in AI research and development? Are you keen on unlocking infinite creativity with generative AI?

Are you proactive and self-initiated, passionate about ground-breaking generative AI applications?

Does working in an inclusive and collaborative environment spark your interest?

Then, Strategy & Consulting Global Network Song is the right place for you to explore limitless possibilities.

The Practice-A Brief Sketch

The Strategy & Consulting Global Network Song (S&C GN Song) practice works with clients across their marketing, sales and services and customer engagement functions. Our services help our clients become living businesses by optimizing their marketing, sales, and customer service strategy, thereby driving cost reduction, enhancing revenue, improving customer satisfaction, and impacting front end business metrics in a positive manner.

Generative AI Consultant is an intermediate-level position within the Marketing Transformation offering of S&C GN Song. The Gen AI consultant will work closely with our clients to help design, build and implement initiatives that can help enhance business performance. As part of these, the consultant will be expected to drive the following:

• Support client engagements by applying generative AI methodologies and driving data-driven decision-making
• Work closely with project manager to help ideate, formulate and finalize the best suited generative AI use cases and solutions to address the client requirement
• Design and help strategize tailored generative AI solutions, considering specific use cases, data availability, and business objectives
• Collaborate and bring in structured approach with development and client teams to build and customize generative AI models.
• Demonstrate a sound functional expertise of gen AI along with broad understanding of foundation model & LLMs
• Demonstrate robust problem-solving abilities by thinking strategically and creatively to identify and tackle challenges and capitalize on opportunities
• Collaborate with cross-functional teams to ensure project success, including managing timelines, resources and client expectations
• Communicate effectively with internal Accenture leaders, SMEs and teams to ensure a cohesive and client-centric approach.
• Stay on top of the latest gen AI developments and leverage the same in client conversations and engagements
• Create business cases, solution deals and develop proposals to bring the best of Accenture’s capabilities to clients.

Skills to excel at this role:

• Deep marketing functional and sound understanding of applications of generative AI
• Extensive experience working within a consulting firm providing strategic advice and solutions to organizations.
• Possess strong communication, presentation and analytical skills, enabling effective client engagement and stakeholder management
• Strong analytical skills and data-driven mindset to drive results-oriented decisions. 
• Strong understanding of marketing processes & operating models, with broader knowledge of brand, content management, ad-tech, martech, media and marketing operations.
• Experience of working in a collaborative and team-oriented setup, with the ability to work effectively in cross-functional teams and client engagements
• Comfortable working on large sets of data
• Be adept at storytelling to help build powerpoint narratives for client discussions
• Excellent verbal and written communication skills

Your experience counts!

• MBA from a tier 1 institute with specialization in marketing
  • Additional courses in data science/ML/AI is a bonus
• 4 to 8 years of work experience
  • Min 2 years of experience in marketing
  • Experience with data science/ AI/ machine learning is an added advantage

What’s in it for you?

• An opportunity to work on transformative projects with key G2000 clients.
• Potential to Co-create with leaders in strategy, industry experts, enterprise function practitioners and, business intelligence professionals to shape and recommend innovative solutions that leverage emerging technologies.

• Ability to embed responsible business into everything—from how you service your clients to how you operate as a responsible professional.
• Personalized training modules to develop your strategy & consulting acumen to grow your skills, industry knowledge and capabilities
• Opportunity to thrive in a culture that is committed to accelerate equality for all. Engage in boundaryless collaboration across the entire organization.

About Accenture:

Accenture is a leading global professional services company, providing a broad range of services and solutions in strategy, consulting, digital, technology and operations. Combining unmatched experience and specialized skills across more than 40 industries and all business functions — underpinned by the world’s largest delivery network — Accenture works at the intersection of business and technology to help clients improve their performance and create sustainable value for their stakeholders. With over 700,000 people serving clients in more than 120 countries, Accenture drives innovation to improve the way the world works and lives. Visit us at www.accenture.com

About Accenture Strategy & Consulting:

Accenture Strategy shapes our clients’ future, combining deep business insight with the understanding of how technology will impact industry and business models. Our focus on issues such as digital disruption, redefining competitiveness, operating and business models as well as the workforce of the future helps our clients find future value and growth in a digital world. Today, digital is changing the way organizations engage with their employees, business partners, customers and communities. This is our unique differentiator. To bring this global perspective to our clients, Accenture Strategy's services include those provided by our Global Network – a distributed management consulting organization that provides management consulting and strategy expertise across the client lifecycle. Our Global Network teams complement our in-country teams to deliver cutting-edge expertise and measurable value to clients all around the world. For more information visit https://www.accenture.com/in-en/careers

Accenture Global Network Song | Accenture in One Word

At the heart of every great change is a great human. If you have ideas, ingenuity and a passion for making a difference, come and be a part of our team.

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