Social Media - Employer Branding Specialist

Application Deadline: 13 March 2024

Department: Customer Experience

Employment Type: Full Time

Location: Egypt

Reporting To: Hassan Bakry

Description

Tabby is looking for a Social Media Employer Branding Specialist to join our team.
The ideal candidate will thrives in a diverse, ever-evolving, and multicultural environment, demonstrating a strong commitment to quality and passion for her/his work, which will pave the way for success in this role.

Key Responsibilities

  • Craft and refine social media posts across various platforms in alignment with tabby's brand guidelines.
  • Maintain and coordinate a weekly calendar of social media activities.
  • Regularly utilize social media scheduling tools for efficient post management.
  • Stay updated on the latest social media platforms, trends, and best practices.
  • Manage the dedicated social media inbox, ensuring timely responses and engagement.
  • Introduce innovative ideas and perspectives to enhance team dynamics.
  • Cultivate and expand social media communities while driving overall social efforts.
  • Spearhead projects aligned with long-term strategic objectives, prioritizing tasks in line with key business focus areas.
  • Generate compelling content such as stories on tabby culture, employee testimonials, and employment offerings, including the creation of video storyboards and scripts.
  • Coordinate and supervise digital advertising campaigns on platforms like LinkedIn and other digital channels.
  • Regularly monitor, analyze, and report on Employer Brand performance across relevant social media channels on a weekly and monthly basis.

Skills, Knowledge and Expertise

Skills and Qualifications:
  • Proficient writing skills with adherence to brand guidelines.
  • Experience in executing social media campaigns.
  • Familiarity with content management systems, social media tools, and analytics platforms.
  • Strong team player with the ability to think laterally, collaborate effectively both virtually and independently.
  • Adaptability to swiftly navigate changing environments.
  • Capability to handle technical content and work under pressure within tight deadlines.
  • Cultural sensitivity and awareness for effective audience interaction.
  • Bachelor’s degree or equivalent experience.
  • Cairo-based with fluency in both written and spoken English and Arabic.
  • 1-2 years of experience in B2B, social media, or Marketing and PR.
  • Demonstrated ability to work with multiple teams and independently.

Additional Skills:
  • Passionate and results-oriented individual.
  • Highly organized and efficient in task management.
  • Experience in social media content creation and understanding of various social formats and technical specifications.
  • Proficiency in briefing graphic designers.

Benefits

  • We offer flexible working hours and trust you to work enough hours to do your job well at times that suit you and your team.
  • A working environment that gives you autonomy and responsibility from day one.
  • You should be comfortable with the idea that the quality of your work will influence the shape of your career.
  • Participation in the company’s employee stock options program.
  • Health Insurance

Location

Egypt

Job Overview
Job Posted:
9 months ago
Job Expires:
Job Type
Full Time

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