It's fun to work in a company where people truly BELIEVE in what they are doing!

We're committed to bringing passion and customer focus to the business.

About Fractal

What makes Fractal a GREAT fit for you? When you join Fractal, you'll be part of a fast-growing team that helps our clients leverage AI together with the power of behavioral sciences to make better decisions. We're a strategic analytics partner to most admired fortune 500 companies globally, we help them power every human decision in the enterprise by bringing analytics, AI and behavioural science to the decision. Fractal is one of the most prominent players in the Artificial Intelligence space. Fractal’s mission is to power every human decision in the enterprise and uses the power of AI to help the world’s most admired Fortune 500 companies

LOCATION

Hyderabad, India

SUMMARY

In the role of Web Analytics Specialist - Data Engineering for Retail Online, you will work as a member of a world-class team responsible for implementing analytics for commerce analytics, marketing analytics, and performance optimization. You will guide the translation of business requirements into technical implementation specifications for web and native app platforms. You will research and present innovative technical solutions for data collection at scale. Projects will include supporting new features and enhancements to our analytics libraries and assisting with online tracking changes needed for upcoming product launches. You will also be responsible for coordinating with our partner teams to develop and extend our solutions across other web properties.

DESCRIPTION

The Retail online team is looking for a Web Analytics specialist to help us implement analytics for Applications across web and native app platforms. In this role, you will collaborate closely with the engineering, product, and data science Teams to define tracking metrics that inform business KPIs. This role will draw upon your extensive experience as a Data Engineer to combine your technical fluency, proven sense of user experience, and business understanding to explore opportunities to elevate the retail online web experience.

You will research and present innovative technical solutions for data collection at scale. Projects will include supporting new features and improvements to our analytics libraries and assisting with online tracking changes needed for upcoming product launches. You will also be responsible for coordinating with our partner teams to develop and extend our solutions across other web properties.

KEY QUALIFICATIONS

• You have advanced knowledge of Adobe Analytics and associated Adobe Marketing Cloud solutions.
• You are able to balance multiple projects and assignments.
• You have experience working with analytics and data science teams to drive data-informed decision making.
• You have experience working with different tag management solutions, including direct-to-page JavaScript implementation.
• You have in-depth knowledge of digital analytics, measurement and methodologies.
• You have a solid understanding of Privacy Engineering principles and emerging Privacy Enhancing Technologies
• You are passionate about privacy-centric data collection and reporting.
• You have a great understanding of how digital properties are implemented and led at a global scale.
• You are a self-starter who can take a project from start to finish with minimal direction.
• You have the flexibility to deal with rapidly changing, time-constrained launch schedules.
• You are highly thorough, organized, and patient.
• 5+ years of front-end web development and hands-on analytics implementation experience - proficient in coding and reviewing HTML, CSS, XML, and Javascript.
• 3+ years minimum of project management experience.
• Hands-on experience with Adobe Analytics implementation in a native platform environment (iOS preferred). Experience with leveraging analytics API to build automated tools for dashboard reporting or for large-scale data queries.
• Experience with Observe Point or other analytics audit tools.
• You have experience with data reporting and visualization tools such as Adobe Workspace, Tableau, pandas, SQL

EDUCATION:

BS/BA or equivalent experience in relevant field 

If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us!

Not the right fit?  Let us know you're interested in a future opportunity by clicking Introduce Yourself in the top-right corner of the page or create an account to set up email alerts as new job postings become available that meet your interest!